Archive for May, 2010

March Madness: If Only…

Oh, how I wish this had come true:

CBS Considered Paying ESPN to Take Tourney

An extraordinary idea was broached last fall when CBS was trying to shave the huge losses it anticipated over the remaining years of its contract to televise the N.C.A.A. men’s basketball tournament.

CBS talked with ESPN about paying it to take the 2010 to 2013 tournaments off its hands, according to four executives with direct knowledge of the talks who were not authorized or willing to speak publicly.

Read more here

Wouldn’t it have been great?! I’ve been annoyed with the way CBS manipulates the first two rounds ever since it took over way back when. Instead of staggering games so you could see as many as possible, CBS forces them into certain time slots and, of course, protects that precious 4 to 6:30 p.m. time slot for syndicated drek. In fact, in the first year or two, Kansas was near the end of a tight game, and what did CBS do? It cut away to show the UNLV players deboarding a plane and getting on a friggin’ bus! At the time UNLV was No. 1, but come ON! That prompted me to write to everyone I could think of CBS to whine — and at the time, it was actual letters and stamps, not firing off an email!

So I’ll continue to dream of March Madness returning to ESPN!



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